APPA Reports 2011 was a Record Year for the Pet Business:
The results from the latest American Pet Products Association (APPA) pet owners survey are in! They report that Americans spent almost $51 billion (yes, that's billion, with a B!) on their pets in 2011. The survey says that the pet service category -- which includes cat boarding -- grew more than any other category, with an increase of 7.9% over 2010! And remember, this huge jump is during a stagnant economy. The APPA predicts this category will continue to grow, estimating an 8.4% increase in 2012.
The same survey says that there are over 86 million owned cats in the U.S., 33% of all US households have at least one cat and 52% of those homes have more than one cat. On average the 38.9 million US household have 2.2 cats per home.
So the cats are out there, their owners are spending money -- and all you need to do is open for business. Because just like the Field of Dreams, if you build it they will come!
If you are interested in possibly starting your very own long-term care facility (or short-term boarding facility) for cats but don't know where to begin, read on!
We're hoping that others will want to make the loving decision that we had made when we opened The Sunshine Home. Time and time again our clients tell us there is a need for places like The Sunshine Home in their corner of the planet. And we would like to have other places to which we can refer clients when we're booked full.
So we would be happy to offer up some help and guidance to get YOU started. We now are offering consultation geared to those chosen few who, like us, feel the need to open their homes and their hearts to help the felines. We started with just a dream and ended up developing a business... and along with it, a new market. The need has been there all along, it's just that before Debbie and I started The Sunshine Home it seemed that no one else had recognized that need.
We have worked up some very reasonable rates for consulting, with comprehensive packages starting at $495 that can include:
Start-Up Plan Review
Business Plan Review
Building Plans Review
Marketing Plan Review
Policies & Procedures Review
... and more!
Complete, confidential and ... All with a 100% satisfaction or your money-back guarantee!
And we'll even do special lower "ala cart" pricing if you don't need everything in one of our packages. But the best news is, you are ALWAYS welcome to call first to pick our brains -- for FREE! If you'd like to talk, all we ask is that you call our 585-919-6557 number (as calling our toll-free number costs us money).
We look forward to hearing from you.
Paul & Debbie Dewey
The Sunshine Home at This Old Cat